CAT 2021 Slot 2 · VARC · Question 8

CAT 2021 Slot 2 previous year question on Odd One Out, with the answer and a step-by-step solution.

Odd One OutVerbal AbilityType in the answer (TITA)Medium

Five jumbled up sentences, related to a topic, are given below. Four of them can be put together to form a coherent paragraph. Identify the odd one out and key in the number of the sentence as your answer:

1. It has taken on a warm, fuzzy glow in the advertising world, where its potential is being widely discussed, and it is being claimed as the undeniable wave of the future.

2. There is little enthusiasm for this in the scientific arena; for them marketing is not a science, and only a handful of studies have been published in scientific journals.

3. The new, growing field of neuromarketing attempts to reveal the inner workings of consumer behaviour and is an extension of the study of how choices and decisions are made.

4. Some see neuromarketing as an attempt to make the “art” of advertising into a science, being used by marketing experts to back up their proposals with some form of real data.

5. The marketing gurus have already started drawing on psychology in developing tests and theories, and advertising people have borrowed the idea of the focus group from social scientists.

Answer & solution

Answer: 5

Four sentences are about neuromarketing:

Sentence 3 introduces the new field of neuromarketing.
Sentence 4 says some see it as making the 'art' of advertising into a science.
Sentence 1 says 'It' has a warm, fuzzy glow in the advertising world.
Sentence 2 contrasts this with little enthusiasm in the scientific arena.

The order 3-4-1-2 is complete.

Sentence 5 is about marketers borrowing from psychology and social science (tests, focus groups) in general. It does not mention neuromarketing and breaks the contrast between the advertising world and the scientific world.

Shortcut: the 'it'/'this' in 1 and 2 must refer to neuromarketing. Sentence 5 is the one sentence that does not.

Hence, the answer is 5.

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